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How NOT to do a vaccine PSA (Jimmy Kimmel fail)

Writer: Rohin
Rohin
May 9, 2021
1 min read

Jimmy Kimmel had a segment featuring some doctors and nurses giving a vaccine public service announcement. It's had a mixed response.


I do really want to make some non-COVID, more produced videos. But I keep finding myself making these sh*tty looking basic low-effort ones to respond to something topical. Just when I thought I was out, they pull me back in.


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22 Comments


keshboti
Aug 12

I totally get that pull to make something fancy, but then the news cycle just forces you to put out a quick clip instead. The Kimmel segment definitely got a mixed reaction—it’s tricky to nail that tone with a PSA. By the way, I keep a free Zakat calculator I like to share: https://zakatestimator.com/

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Lena Chandler
Lena Chandler
Jul 11

the struggle to balance timely topical responses with more polished, produced work is a real one for many creators. your point about being pulled back in is very relatable. the kimmel segment is an interesting case study in how even a well-intentioned psa can generate a mixed reaction, highlighting the complexities of public health communication. Image to Image AI

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Eileen Dai
Eileen Dai
Jun 25

I appreciate you sharing that feeling of constantly being 'pulled back in' to making those 'sh*tty looking basic low-effort ones' to respond to topical stuff. It sounds exhausting. When you need a quick mental reset from all the intensity, a game like MeowdoKu can be surprisingly effective for a brief escape.

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Eileen Dai
Eileen Dai
Jun 25

Man, dealing with the mixed response to something like the Jimmy Kimmel vaccine PSA must be draining. It's tough to stay sane when you're always getting 'pulled back in' to making topical content. When you need a break from it all, sometimes a fun distraction like StonkRider can really clear your head.

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Eileen Dai
Eileen Dai
Jun 25

Your point about wanting to make 'more produced videos' but having to churn out 'sh*tty looking basic low-effort ones' for topical responses really hits home. Visuals can make a big difference, even in a quick response video. Maybe a Text to Image Generator could help you create some quick, high-quality graphics without a huge production effort.

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© Rohin Francis

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